HEAD OF PRODUCT DESIGN  •  WEBSITE  •  2023

BizClik Media

A Multi-Instance Digital Magazine Platform - 18 Brand Sites

OVERVIEW

BMG was going through its first digital transformation as part of its next stage of growth and therefore required a new look and feel of their digital platforms that provided a reliable user-experience for their global readership.

The brief was focused around an entire redesign of the former brand sites to be powered by a singular multi-instance Content Management System (CMS), with a host of new functionality and features.

THE PROBLEM

BizClik Media Group (BMG) is the world's fastest-growing digital media company in the UK. BMG are the corporate storytellers of the largest and most influential companies in each industry.

TASKS & CONSIDERATIONS

  • Breakdown high-level information architecture (IA) for this multi-instance platform

  • Consider CMS and technical requirements

  • Consult art-direction with Design Director

  • Agile project management

  • Global design system

  • State change considerations

PROCESS & FRAMEWORKS

  • Double Diamond Process

  • Atomic Design Framework

STAKEHOLDERS

  • Chief Executive Officer

  • Chief Technology Officer

  • Editorial Director

  • Production Director

  • Product Design Lead (Me)

  • Product Designer

  • Project Manager

  • Clock Limited - Engineering Team

THE PROCESS

Reflections

SUCCESS & LEARNINGS

  • This project was a massive milestone for BMG as it provided a new and refreshed user-experience for global readers

  • The team were challenged at multiple occasions during the project to consider the multi-instance technical approach of the platform which allowed everyone to really consider the experience for the end-user in making everything feel consistent no matter which brand you were on.

Don’t just take my word for it…

“Our new industry websites provide the ultimate platform to complement our journalism and establish BMG as the corporate storyteller for the world’s largest, most innovative and fastest growing companies. A real game changer.”

CEO, BizClik Media Group